WEB DESIGN AND SEARCH ENGINE OPTIMISATION IMPROVES BUSINESS PERFORMANCE
Enquiries double following new website for BBI Detection Built with search engine optimisation in mind
BBI Detection, a client that specialises in developing technologies to identify biological threats, explosives and narcotics, recently approached us to help improve their presence online via website design and search engine optimisation (SEO).
We responded to the brief by creating an eye-catching new website for them (www.bbidetection.com), adopting a clean uncluttered style, striking imagery and user-friendly navigation, and then carried out a full SEO exercise to ensure the site featured prominently in online search results.
We’re delighted to report that our efforts exceeded BBI’s expectations. According to David Fraser, Marketing & Product Manager at BBI, “After analysing Google Analytics web data, since the new site launched we can report a 60% increase in unique visitors and an increase in average session time by over a minute. Best of all, enquiries received via our web contact form doubled compared to the previous three-month period and our online search rankings went up 73 places.”
To find out how website design, search engine optimisation and digital marketing could generate more sales for your business, please call us at Oyster on +44 (0)1582 761212 or email firstname.lastname@example.org.
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